What is WordPress:
Simply put, you want to build your website from scratch but lack a decent programming language skill, WordPress comes at your disposal. Technically, it is a free and open-source content management system (CMS) that lets anybody and everybody modify the content for free, even if one isn’t handy on programming.
With loads of plugins and themes, it has powered almost every eCommerce store, site, and blog. And it’s not limited to just these! It also offers frameworks to develop portfolios, resumes, forums, social networks and, whatnot.
WordPress has been around for quite a long time, and due to its flexible features, it has become an apple of the eye of many online businesses. Though we are singing praises for it since ages, let’s dig in to absorb some advantages of building websites on WordPress.
1. Easy to Use
Well that’s not a hard nut to crack! By now we have gathered some idea that it is definitely easy to use for the non-developers. But what makes it handier is its intricate templates that can be customized according to the needs of the business without really investing time, energy, and money on learning web design and coding like HTML, CSS, PHP.
2. SEO Optimized
Optimizing your website for the Search Engine Results Page (SERPs) is the key to getting organic traffic and quality conversions. WordPress provides you exactly that by offering SEO plugins like Yoast SEO, All in One SEO Pack, and MonsterInsights. Since it gets constantly updated, the WordPress sites tend to rank higher than any other.
It’s a world-known fact that most internet users prefer mobile for web surfing rather than a PC. Hence, creating a mobile responsive site has become paramount in getting the traffic and quality leads out of it. WordPress sure takes care of it by offering a range of responsive themes and plugins.
4. Innovative and Reliable
Innovation is a necessity these days rather than an option. WordPress stays relevant, updated according to the latest users’ needs and market trends. The most brilliant thing it does is to release new functionalities and features every now and then to keep up with the latest technologies. Ease of testing for smooth browsing is another feature it caters to. Along with expert developers and coders, a lot of people can manage the site keeping it relevant, fixing errors hence making it reliable to use.
5. Safe and Secure
Although it seems like that it might not be secure enough as it supports multi-user functionality. But it’s not on the top of the list without a reason! With continuous updating, testing, and the addition of the latest features, it also makes sure to prevent any breach or loss of content by using the latest up-to-the-mark Cyber Security plugins to keep the hackers at bay.
The initial idea might have been to build a responsive site for the users but as the businesses grow they require additional features and WordPress caters to that alarmingly well. It can process multiple page requests in the blink of an eye and can support multiple users at the same time resulting in a highly scalable platform.
7. Built-in Blog
Although initially WordPress was used solely for creating blogs, it has intentionally added it as an in-built feature to its cap. Businesses if have their content creators, can use their creativity to showcase their existing and new services on the blogs to fetch a targeted audience.
8. Community Support
It’s not a surprise to have a global forum consisting of developers, coders, and back-end technicians, offering their support to this CMS platform. You need to hire a WordPress developer or just need to get a query answered, the vast community can lend you a hand in no time.
Looks like we have covered every aspect of WordPress capabilities for you to mull over and get going with the awesomeness of this platform. Why stay bereft of its usefulness?